Mou Te Reo Whānau Pack

Mōu Te Reo is a campaign that aims to inspire and support all young people in Aotearoa New Zealand to learn te reo Māori. We worked with the Ministry of Education to create a distinctive and engaging visual identity for the campaign and then developed a resource kit to engage parents, students and whānau.
Client

Ministry of Education

Sector

Government

Role

Branding
Illustration
Packaging
Campaign

The resource pack aimed to foster te reo Māori language in the home and classroom environment.
 
We designed posters, notebooks, magnet sheets, stickers, badges and a card game with a full suite of illustrations themed around identity, kai and everyday objects.

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Wellington 6141