4PlusFive specialise in civil works and construction. They approached Foundry to create a new brand with the aim to differentiate the company and to give them a progressive edge over their competition.
Foundry developed a versatile mark for 4PlusFive that could be stamped, embossed and vinyl cut out of different materials to reflect the tactile environment that this business operates in.
The mark suggests collaboration, unity and family with the four becoming the heart of the mark. The logo can be interpreted as a birds eye view of a construction site with a perimeter fence protecting the work space inside.
We designed vehicle livery that stood out in a market dominated by white service utes and vans.